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Facebook's Sponsored Results Are Taking Off (According To Social Ad Startup...

Just a couple of weeks ago, Facebook officially launched its Sponsored Results program, which allows advertisers to place sponsored links in the social network’s search results — and the early results...

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Optimal Raises $7M For Social Media Ads And Analytics

Optimal, a startup offering technology and data for social media marketers, just announced that it raised $7 million in Series B funding. The company was previously known XA.net, but it changed names...

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Big Brands Are Growing More Quickly On Twitter Than Facebook (According To...

Here’s a fun comparison from Optimal, a social advertising and analytics startup: If you look at big brands on social networks, their following seems to be growing more quickly on Twitter than on...

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Clik here to view.

Social Ad Companies Team Up As Brand Networks Acquires Optimal For $35M

Social media marketing company Brand Networks is announcing that it's acquiring Optimal for $35 million in cash and stock. Brand Networks co-founder and CEO Jamie Tedford told me that he sees the two...

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Former Ad Tech CEO Rob Leathern Is Building A Subscription Service For...

 Rob Leathern is hoping to help publishers embrace ad blocking, and he’s doing it under a familiar name — Optimal.com, which was previously the social ad company where Leathern was founder and CEO....

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Facebook’s Sponsored Results Are Taking Off (According To Social Ad Startup...

Just a couple of weeks ago, Facebook officially launched its Sponsored Results program, which allows advertisers to place sponsored links in the social network’s search results — and the early results...

View Article

Optimal Raises $7M For Social Media Ads And Analytics

Optimal, a startup offering technology and data for social media marketers, just announced that it raised $7 million in Series B funding. The company was previously known XA.net, but it changed names...

View Article

Image may be NSFW.
Clik here to view.

Big Brands Are Growing More Quickly On Twitter Than Facebook (According To...

Here’s a fun comparison from Optimal, a social advertising and analytics startup: If you look at big brands on social networks, their following seems to be growing more quickly on Twitter than on...

View Article


Social Ad Companies Team Up As Brand Networks Acquires Optimal For $35M

Social media marketing company Brand Networks is announcing that it’s acquiring Optimal for $35 million in cash and stock. Brand Networks co-founder and CEO Jamie Tedford told me that he sees the two...

View Article


Former Ad Tech CEO Rob Leathern Is Building A Subscription Service For...

Rob Leathern is hoping to help publishers embrace ad blocking, and he’s doing it under a familiar name — Optimal.com, which was previously the social ad company where Leathern was founder and CEO....

View Article

Facebook’s Sponsored Results Are Taking Off (According To Social Ad Startup...

Just a couple of weeks ago, Facebook officially launched its Sponsored Results program, which allows advertisers to place sponsored links in the social network’s search results — and the early results...

View Article

Optimal Raises $7M For Social Media Ads And Analytics

Optimal, a startup offering technology and data for social media marketers, just announced that it raised $7 million in Series B funding. The company was previously known XA.net, but it changed names...

View Article

Image may be NSFW.
Clik here to view.

Big Brands Are Growing More Quickly On Twitter Than Facebook (According To...

Here’s a fun comparison from Optimal, a social advertising and analytics startup: If you look at big brands on social networks, their following seems to be growing more quickly on Twitter than on...

View Article


Social Ad Companies Team Up As Brand Networks Acquires Optimal For $35M

Social media marketing company Brand Networks is announcing that it’s acquiring Optimal for $35 million in cash and stock. Brand Networks co-founder and CEO Jamie Tedford told me that he sees the two...

View Article

Former Ad Tech CEO Rob Leathern Is Building A Subscription Service For...

Rob Leathern is hoping to help publishers embrace ad blocking, and he’s doing it under a familiar name — Optimal.com, which was previously the social ad company where Leathern was founder and CEO....

View Article

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